Bullgod, the CEO of Bullhaus Entertainment and Lasmid’s manager, voiced real concerns for Lasmid’s future following his breakup with Kaywa and his “Highly Spiritual Music” label. Lasmid won the 2023 Vodafone Ghana Music Awards for New Artiste of The Year.
In an earlier interview with Andy Dosty on Adom TV, Kaywa had verified rumors that the MTN Hitmaker 8 winner Lasmid had broken up his relationship with the record company.
He added that even before the 24th VGMA, the “Friday Night” crooner had been discussing quitting the label. According to rumors, Lasmid wanted out as his demand for a 50-50 income split was denied.
Bullgod was concerned about the development and wanted to know whether Lasmid was willing to contribute 50/50. He also wanted to know what precisely Lasmid meant if he truly desired a 50/50 stake.
“When you say 50-50, what does it mean? So let’s take Vanilla, we’re investing everything, money, time and all that so he doesn’t have to spend his money. He’s also spending his time and talent. So when we say we’re giving you 10% of revenue and retain 90%, and you agree and sign, at which point do you demand 50-50 split? Maybe after 6 months, 8 months or one hit song depending on the time span it takes, you ask for more…we don’t have a problem with that, but the question is, will you invest 50-50? Because you need to invest before you recoup,” he disclosed.
He claimed that without them, the skill would be useless.
“We keep downplaying [the role of] artiste management, brands and labels but they play a serious role. We have so many talents, why are they not all out there?
You need guidance and it takes a lot to do that. It’s not like we pick you up and everything starts working out automatically. You have your voice, if you think you can make it on your own, why did go for management?”
He added that if budding artistes feel they can do it without labels, the should just do it without worrying label owners.
“… if Lasmid or anybody out there think they can do it, they should just do it. They shouldn’t come and worry people and later demand 50-50 because it’s unfair. If you want 50-50, no problem, but first pay the money we’ve put in your craft and I’m sure if you speak to Kaywa he’ll agree to this.”
The former manager of Shatta Wale expressed fear about the future of the artiste.
“I’ve seen countless acts leave like that and it didn’t turn out right. Kurl Songx left the label first and now where’s he? Where in the world Kurl Songx would have made two songs with Sarkodie back to back? Kaywa made it happen. And then Yaw Berk. Where are they now?
Sometimes we just have to look at what has happened already though our destinies are different. Even in marriages disagreements pop up, divorces happen. Even if you don’t get settlement, you have to leave amicably,” Bullgod said.
Lasmid has not yet commented on his departure from Highly Spiritual Music.
Credit to Ghanaweekend
